Jan 30, 2020
It’s possible be a successful freelance writer with a single niche, several related subniches, multiple unrelated niches, or no niche at all.
For most writers, the benefits of identifying and working within a niche outweigh the cons. Changing your niche isn’t going to be what transforms your career: It’s the process of clarifying what you do, positioning yourself, and testing the markets that reveal if a niche is a good fit or not.
In reality, most freelancers already have a niche, even if they’re not aware of it.
Show me your most recent 10 published pieces, or everything you wrote last year, and there will definitely be at least one area of speciality. You’ve either written a number of pieces about the same subject, or they all have a link to one geographic area, or there’s a format/genre you return to again and again.
Whether or not you like that niche, and want more of that kind of work, is a different question.
Spending time and energy on not choosing a niche is a very convincing way for your brain to distract you from doing what will really move you forward. If you’re indulging in niche drama, listen to this episode to decide to drop the drama.
MENTIONED IN THIS EPISODE:
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WCP58 Listener Q&A, Vol. IV
WCP47 Listener Q&A, Vol. III
WCP38 Listener Q&A, Vol. II
WCP28 Listener Q&A, Vol. I
WCP 74: Why you’re the one
WCP 73: Freelance journal
WCP 71: 2020 vision
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